Profile
Profile
Profile
THE QUESTION
Is the process of research communication broken?
In our 15 years of experience collaborating with 75+ clients around the world, we have come to question the effectiveness of research communication. Your team works hard for months, or perhaps years, before handing over content to professionals ranging from freelance designers to big agencies. Often, the brief is simply to "make things pretty". In some cases, this work is further outsourced to junior graphic designers or applied to cookie cutter generic templates.
Not with us! We ask questions.
“Who is your audience? Is there a call to action? Is your content too technical for your audience? Can we visualize this data to aid comprehension? Does your copy read well? Can the process and results be better represented?"
We aren't afraid to get our hands dirty. We engage with your content. We love information design challenges. If the project mandates, we bring in subject matter experts to help. Being intentionally small allows us to give our attention to a small number of projects in a year. The people you speak to are the ones who stay with you till the end of the project. No bait and switch. If we're not a good fit, we'll tell you upfront.
A lot of our ongoing client relationships span more than a decade. We believe in long-term partnerships to deliver impact.
Venkatesh Bilvam
Founder, Figure&Plot
![](https://framerusercontent.com/images/xNhlWr5vpCvqIZEHibXx4SlgoxI.webp?scale-down-to=2048)
![](https://framerusercontent.com/images/xNhlWr5vpCvqIZEHibXx4SlgoxI.webp?scale-down-to=2048)
![](https://framerusercontent.com/images/xNhlWr5vpCvqIZEHibXx4SlgoxI.webp?scale-down-to=2048)
MEET THE FOUNDER
For more than a decade, I’ve been helping organizations communicate their research better—whether through content strategy, data visualization, or visual storytelling. Since 2011, Figure&Plot (formerly Whitespace35) has been bridging the gap between technical detail and clear communication, with a focus on distilling complex ideas without diluting their essence.
An architect by education and an information designer by passion, I’m driven by a natural curiosity and a dedication to craft. I approach every project with care, aiming to deliver clarity in all aspects of my work. My clients often describe me as detail-oriented, easy to collaborate with, and highly committed to meeting deadlines through project management systems.
When I’m not obsessing over how to organize information, I’m spending time with my wife and two lovely daughters.
Our Clients
We partner with research organizations, non-profits, and companies who strive to make an impact.
Our Clients
We partner with research organizations, non-profits, and companies who strive to make an impact.
Our Clients
We partner with research organizations, non-profits, and companies who strive to make an impact.
OUR PROCESS
Strategy
![](https://framerusercontent.com/images/kRcAi8feufnBunEvE9uiG5SHmM.jpg)
This phase involves understanding your objectives and target audience. We begin with an analysis of your goals, audience needs, and competitive landscape. Through brainstorming sessions, stakeholder interviews, and market research, we develop a strategic blueprint that guides the project, ensuring consistency and alignment throughout.
Discovery and Diagnostics
Storytelling and Narrative
Communication Strategy
Design Strategy
Competitor Research
Case Studies
Strategy
![](https://framerusercontent.com/images/kRcAi8feufnBunEvE9uiG5SHmM.jpg)
This phase involves understanding your objectives and target audience. We begin with an analysis of your goals, audience needs, and competitive landscape. Through brainstorming sessions, stakeholder interviews, and market research, we develop a strategic blueprint that guides the project, ensuring consistency and alignment throughout.
Discovery and Diagnostics
Storytelling and Narrative
Communication Strategy
Design Strategy
Competitor Research
Case Studies
Strategy
![](https://framerusercontent.com/images/kRcAi8feufnBunEvE9uiG5SHmM.jpg)
This phase involves understanding your objectives and target audience. We begin with an analysis of your goals, audience needs, and competitive landscape. Through brainstorming sessions, stakeholder interviews, and market research, we develop a strategic blueprint that guides the project, ensuring consistency and alignment throughout.
Discovery and Diagnostics
Storytelling and Narrative
Communication Strategy
Design Strategy
Competitor Research
Case Studies
Content
![](https://framerusercontent.com/images/l8PAmGm2GpL1fVdwfPFCGPOc.jpg)
We begin with a content audit to identify information gaps. Our team collaborates with you to strike a balance between accuracy and readability. This involves structuring the content logically, using storytelling techniques to maintain interest, and ensuring that the information is accessible and easy to understand for your audience.
Content Audit
Copy writing
Secondary Research
Verification Research
Structural Audit
Information Architecture
Content
![](https://framerusercontent.com/images/l8PAmGm2GpL1fVdwfPFCGPOc.jpg)
We begin with a content audit to identify information gaps. Our team collaborates with you to strike a balance between accuracy and readability. This involves structuring the content logically, using storytelling techniques to maintain interest, and ensuring that the information is accessible and easy to understand for your audience.
Content Audit
Copy writing
Secondary Research
Verification Research
Structural Audit
Information Architecture
Content
![](https://framerusercontent.com/images/l8PAmGm2GpL1fVdwfPFCGPOc.jpg)
We begin with a content audit to identify information gaps. Our team collaborates with you to strike a balance between accuracy and readability. This involves structuring the content logically, using storytelling techniques to maintain interest, and ensuring that the information is accessible and easy to understand for your audience.
Content Audit
Copy writing
Secondary Research
Verification Research
Structural Audit
Information Architecture
Design
![](https://framerusercontent.com/images/IyGoDdvx4CKFrzau4y28O6vMo8.webp)
We transform content into visually appealing formats to enhance readability and retention through creative layouts, infographics, and other visual elements. We use color, typography, and imagery strategically to highlight key messages and ensure the information is easily digestible.
Art Direction
Design Systems
Visual Communication
Editorial Design
Graphic Design
Illustration
Design
![](https://framerusercontent.com/images/IyGoDdvx4CKFrzau4y28O6vMo8.webp)
We transform content into visually appealing formats to enhance readability and retention through creative layouts, infographics, and other visual elements. We use color, typography, and imagery strategically to highlight key messages and ensure the information is easily digestible.
Art Direction
Design Systems
Visual Communication
Editorial Design
Graphic Design
Illustration
Design
![](https://framerusercontent.com/images/IyGoDdvx4CKFrzau4y28O6vMo8.webp)
We transform content into visually appealing formats to enhance readability and retention through creative layouts, infographics, and other visual elements. We use color, typography, and imagery strategically to highlight key messages and ensure the information is easily digestible.
Art Direction
Design Systems
Visual Communication
Editorial Design
Graphic Design
Illustration
Data & Infographic
![](https://framerusercontent.com/images/E0XWdTigB0D92puzzQQ9cr7pM.webp)
We sift through raw data, extracting meaningful patterns and trends that inform the content. We focus on translating complex data into understandable visuals, such as charts and graphs, that convey the story behind the numbers. Our goal is to turn data into insightful, actionable knowledge that drives informed decision-making.
Conceptualization
Data Cleanup
Data Analysis
Data Sketches
Visualization
Data & Infographic
![](https://framerusercontent.com/images/E0XWdTigB0D92puzzQQ9cr7pM.webp)
We sift through raw data, extracting meaningful patterns and trends that inform the content. We focus on translating complex data into understandable visuals, such as charts and graphs, that convey the story behind the numbers. Our goal is to turn data into insightful, actionable knowledge that drives informed decision-making.
Conceptualization
Data Cleanup
Data Analysis
Data Sketches
Visualization
Data & Infographic
![](https://framerusercontent.com/images/E0XWdTigB0D92puzzQQ9cr7pM.webp)
We sift through raw data, extracting meaningful patterns and trends that inform the content. We focus on translating complex data into understandable visuals, such as charts and graphs, that convey the story behind the numbers. Our goal is to turn data into insightful, actionable knowledge that drives informed decision-making.
Conceptualization
Data Cleanup
Data Analysis
Data Sketches
Visualization
Digital
![](https://framerusercontent.com/images/Gzovi3uJxc3JJrrj55mAooSyOj0.jpg)
We develop interactive digital experiences that captivate and inform the audience through landing pages, microsites, interactive reports and content-driven websites. Our digital phase brings your message to life across multiple platforms, ensuring broad reach and engagement.
Content Management Systems
Content Modeling
Backend Development
Front-end Development
User Experience Design
Prototyping
Digital
![](https://framerusercontent.com/images/Gzovi3uJxc3JJrrj55mAooSyOj0.jpg)
We develop interactive digital experiences that captivate and inform the audience through landing pages, microsites, interactive reports and content-driven websites. Our digital phase brings your message to life across multiple platforms, ensuring broad reach and engagement.
Content Management Systems
Content Modeling
Backend Development
Front-end Development
User Experience Design
Prototyping
Digital
![](https://framerusercontent.com/images/Gzovi3uJxc3JJrrj55mAooSyOj0.jpg)
We develop interactive digital experiences that captivate and inform the audience through landing pages, microsites, interactive reports and content-driven websites. Our digital phase brings your message to life across multiple platforms, ensuring broad reach and engagement.
Content Management Systems
Content Modeling
Backend Development
Front-end Development
User Experience Design
Prototyping
Our Offerings
Kind Words
"..commitment to project completion is outstanding.."
Ebony Bertorelli
Janaagraha
“..working across borders exceptionally easy..”
John Harris
Ideas42
"..a knack for Design Thinking and Data Visualization.."
Jit Bannerjee
JustJobs Network
..a rare find in the field of design who just get it.."
Prashanthi K
Access Health
"..quick turnaround time, outstanding skill set.."
Shobana V
Janaagraha
"..eye for detail, easy to work with.."
Shruti R
Jana Urban Spaces for Transformation
"..flexible with a great can-do attitude.."
Priya Bala
Writer and Journalist
“..creative conceptualisation and effective content strategy..”
Shreelakshmi
VES
"..commitment to project completion is outstanding.."
Ebony Bertorelli
Janaagraha
“..working across borders exceptionally easy..”
John Harris
Ideas42
"..a knack for Design Thinking and Data Visualization.."
Jit Bannerjee
JustJobs Network
..a rare find in the field of design who just get it.."
Prashanthi K
Access Health
"..quick turnaround time, outstanding skill set.."
Shobana V
Janaagraha
"..eye for detail, easy to work with.."
Shruti R
Jana Urban Spaces for Transformation
"..flexible with a great can-do attitude.."
Priya Bala
Writer and Journalist
“..creative conceptualisation and effective content strategy..”
Shreelakshmi
VES
"..commitment to project completion is outstanding.."
Ebony Bertorelli
Janaagraha
“..working across borders exceptionally easy..”
John Harris
Ideas42
"..a knack for Design Thinking and Data Visualization.."
Jit Bannerjee
JustJobs Network
..a rare find in the field of design who just get it.."
Prashanthi K
Access Health
"..quick turnaround time, outstanding skill set.."
Shobana V
Janaagraha
"..eye for detail, easy to work with.."
Shruti R
Jana Urban Spaces for Transformation
"..flexible with a great can-do attitude.."
Priya Bala
Writer and Journalist
“..creative conceptualisation and effective content strategy..”
Shreelakshmi
VES
"..commitment to project completion is outstanding.."
Ebony Bertorelli
Janaagraha
“..working across borders exceptionally easy..”
John Harris
Ideas42
"..a knack for Design Thinking and Data Visualization.."
Jit Bannerjee
JustJobs Network
..a rare find in the field of design who just get it.."
Prashanthi K
Access Health
"..quick turnaround time, outstanding skill set.."
Shobana V
Janaagraha
"..eye for detail, easy to work with.."
Shruti R
Jana Urban Spaces for Transformation
"..flexible with a great can-do attitude.."
Priya Bala
Writer and Journalist
“..creative conceptualisation and effective content strategy..”
Shreelakshmi
VES
Kind Words
"..commitment to project completion is outstanding.."
Ebony Bertorelli
Janaagraha
“..working across borders exceptionally easy..”
John Harris
Ideas42
"..a knack for Design Thinking and Data Visualization.."
Jit Bannerjee
JustJobs Network
..a rare find in the field of design who just get it.."
Prashanthi K
Access Health
"..quick turnaround time, outstanding skill set.."
Shobana V
Janaagraha
"..eye for detail, easy to work with.."
Shruti R
Jana Urban Spaces for Transformation
"..flexible with a great can-do attitude.."
Priya Bala
Writer and Journalist
“..creative conceptualisation and effective content strategy..”
Shreelakshmi
VES
"..commitment to project completion is outstanding.."
Ebony Bertorelli
Janaagraha
“..working across borders exceptionally easy..”
John Harris
Ideas42
"..a knack for Design Thinking and Data Visualization.."
Jit Bannerjee
JustJobs Network
..a rare find in the field of design who just get it.."
Prashanthi K
Access Health
"..quick turnaround time, outstanding skill set.."
Shobana V
Janaagraha
"..eye for detail, easy to work with.."
Shruti R
Jana Urban Spaces for Transformation
"..flexible with a great can-do attitude.."
Priya Bala
Writer and Journalist
“..creative conceptualisation and effective content strategy..”
Shreelakshmi
VES
"..commitment to project completion is outstanding.."
Ebony Bertorelli
Janaagraha
“..working across borders exceptionally easy..”
John Harris
Ideas42
"..a knack for Design Thinking and Data Visualization.."
Jit Bannerjee
JustJobs Network
..a rare find in the field of design who just get it.."
Prashanthi K
Access Health
"..quick turnaround time, outstanding skill set.."
Shobana V
Janaagraha
"..eye for detail, easy to work with.."
Shruti R
Jana Urban Spaces for Transformation
"..flexible with a great can-do attitude.."
Priya Bala
Writer and Journalist
“..creative conceptualisation and effective content strategy..”
Shreelakshmi
VES
"..commitment to project completion is outstanding.."
Ebony Bertorelli
Janaagraha
“..working across borders exceptionally easy..”
John Harris
Ideas42
"..a knack for Design Thinking and Data Visualization.."
Jit Bannerjee
JustJobs Network
..a rare find in the field of design who just get it.."
Prashanthi K
Access Health
"..quick turnaround time, outstanding skill set.."
Shobana V
Janaagraha
"..eye for detail, easy to work with.."
Shruti R
Jana Urban Spaces for Transformation
"..flexible with a great can-do attitude.."
Priya Bala
Writer and Journalist
“..creative conceptualisation and effective content strategy..”
Shreelakshmi
VES
Kind Words
"..commitment to project completion is outstanding.."
Ebony Bertorelli
Janaagraha
“..working across borders exceptionally easy..”
John Harris
Ideas42
"..a knack for Design Thinking and Data Visualization.."
Jit Bannerjee
JustJobs Network
..a rare find in the field of design who just get it.."
Prashanthi K
Access Health
"..quick turnaround time, outstanding skill set.."
Shobana V
Janaagraha
"..eye for detail, easy to work with.."
Shruti R
Jana Urban Spaces for Transformation
"..flexible with a great can-do attitude.."
Priya Bala
Writer and Journalist
“..creative conceptualisation and effective content strategy..”
Shreelakshmi
VES
"..commitment to project completion is outstanding.."
Ebony Bertorelli
Janaagraha
“..working across borders exceptionally easy..”
John Harris
Ideas42
"..a knack for Design Thinking and Data Visualization.."
Jit Bannerjee
JustJobs Network
..a rare find in the field of design who just get it.."
Prashanthi K
Access Health
"..quick turnaround time, outstanding skill set.."
Shobana V
Janaagraha
"..eye for detail, easy to work with.."
Shruti R
Jana Urban Spaces for Transformation
"..flexible with a great can-do attitude.."
Priya Bala
Writer and Journalist
“..creative conceptualisation and effective content strategy..”
Shreelakshmi
VES
"..commitment to project completion is outstanding.."
Ebony Bertorelli
Janaagraha
“..working across borders exceptionally easy..”
John Harris
Ideas42
"..a knack for Design Thinking and Data Visualization.."
Jit Bannerjee
JustJobs Network
..a rare find in the field of design who just get it.."
Prashanthi K
Access Health
"..quick turnaround time, outstanding skill set.."
Shobana V
Janaagraha
"..eye for detail, easy to work with.."
Shruti R
Jana Urban Spaces for Transformation
"..flexible with a great can-do attitude.."
Priya Bala
Writer and Journalist
“..creative conceptualisation and effective content strategy..”
Shreelakshmi
VES
"..commitment to project completion is outstanding.."
Ebony Bertorelli
Janaagraha
“..working across borders exceptionally easy..”
John Harris
Ideas42
"..a knack for Design Thinking and Data Visualization.."
Jit Bannerjee
JustJobs Network
..a rare find in the field of design who just get it.."
Prashanthi K
Access Health
"..quick turnaround time, outstanding skill set.."
Shobana V
Janaagraha
"..eye for detail, easy to work with.."
Shruti R
Jana Urban Spaces for Transformation
"..flexible with a great can-do attitude.."
Priya Bala
Writer and Journalist
“..creative conceptualisation and effective content strategy..”
Shreelakshmi
VES